The csuite is recognizing now that when ac acquisition occurs, the savings that will occur that increased volume leverage are certainly not automatic. Flipkart flipkart is an electronic commerce company founded by mr sachin bansal and mr binny bansal and among indias largest online retailers with reported sales of. It is an ecommerce company that made online shopping popular in india. The most important guiding principle of supply chain integration is to preserve strategic vendors while ensuring no disruption to the customer base.
Microsoft word colgate palmolive case study 08222017 aaproved. Flipkart has the capability of having multiple live versions of the. With this deal, walmart will bring in grocery and merchandise supply chain knowledge and financial strength, and flipkart will make the most of the merger to grow into a listable part of the vision giant quickly. This paper explores the impacts of smart manufacturing on supply chain management, and develops several propositions to improve supply chain performance under the context of smart manufacturing. Chase and ravi shankar, is a book that provides information on the various aspects of business like sustainability, lean supply chains, and improving the efficiency of supply chain processes about mcgraw hill education. This is a brief introductory tutorial that explains the methodologies applied in the rapidly. Supply chain management is primarily concerned with the efficient integration of suppliers, factories, warehouses and stores so that merchandise is produced and distributed in the right quantities, to the right locations and at the right time, and so as to minimize total system cost subject to satisfying.
Merger with flipkart has increased its strength and capacity. Amazon, flipkart, and snapdeal are the three largest retailers in the indian ecommerce industry. Supply chain management involves coordinating and integrating these flows both within and among companies. From a merger to an acquisition farhat fatima periyar management and computer college, jasola, new delhi abstract the indian ecommerce market was worth 75,000 crore, in 20, according to a joint report by kpmg and internet and. Textbook of logistics and supply chain management 1st edition. This issue is becoming relevant to a growing number of supply chain professionals. Unifying different supply chains and evolving into an omnichannel business is no mean feat. To bring in sharper focus on its core business model and make it nimbler, flipkart is consolidating the operations of its logistics and supply chain arm, ekart. Myntra strengths below are the strengths in the swot analysis of myntra. Jan 03, 2007 accentures survey, the supply chain merger integration study, examines the benefits and setbacks of these activities. One of the most important parts of the supply chain management process is centralised control and a dedicated governing council to ensure proper integration and frictionless operation and execution of the companys supply chain management in. Keywords walmart, global supply chain management, case study, global influence. Manufacturing planning and control for supply chain management. Understanding the benefits a control tower brings to the supply chain management insights executive decisions improved kpis level 1.
The views and opinions expressed in articles appearing in cscmps supply chain quarterly are the authors and do not necessarily reflect those of. The uks bestselling book on logistics and supply chain management over 100,000 copies sold. Supply chain management guidance note july 2015 version 1. Supply chain management chapter 7 flashcards quizlet. Eys global capital conference barometer, published last year, reported that 49 percent of companies have more than five deals in the pipeline for 2017. The company started as an online book seller with 50,000 book titles and got its first order about four months after its launch. Effects of acquisitions and mergers on supply chain structure and strategy case study approach conference paper pdf available june 2015 with 2,495 reads how we measure reads. If not, here is the blog that will give all about at one place. More importantly, walmart has many private label brands which they are able to manufacture at rock bottom rates given their extensive supply chain in china. Supply chain management can be defined as the management of relationships with all stakeholders, to deliver superior customer value at less cost to the supply chain as a whole. The supply chain management in case of the indian e retail giant flipkart along with.
Supply chain management of flipkart the company structure of flipkart is divided into three broad categories. Yet many of the typical tactics for increasing productivity and reducing costs post merger such as closing plants, laying off workers, and reducing wagesend up disrupting the supply chain and result in poor operational performance and reduced revenue. This document describes the process for a supplier to submit basic details in landmarcs supply chain management service. Jun 16, 2014 flipkart ecommerce supply chain management slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. In acquired companies, 47% of executives leave within the first year, and 75% leave within the. Flipkart ecommerce supply chain management slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Most of the companies are using erp system which will take care of managing order, inventory management, reverse logistic etc. A case study on supply chain management by flipkart by neetu. Flipkart private limited, dba flipkart is an indian ecommerce company based in bengaluru.
Oct 05, 2018 supply chain management is a set of approaches utilized to efficiently integrate suppliers, manufactures, warehouses, and stores, so that merchandise is produced and distributed at the right quantities, to the right location, and at the right time, in order to minimize system wide cost while satisfying service level requirements. Learn vocabulary, terms, and more with flashcards, games, and other study tools. In order to do this effective logistics is required i. Operations and supply chain management 14th edition, authored by f. Supply chain management i about the tutorial supply chain management can be defined as the management of flow of products and services, which begins from the origin of products and ends with the products consumption at the enduser. Walmart to invest in flipkart group, indias innovative ecommerce. Cscmps supply chain quarterly, tower square, number 4, 500 e. Role in the supply chain set of business processes required to purchase goods and services in a supply chain. We have studied two examples, one of a fashion online shop which has some unique features and another of an online venture selling a bouquet of products. A supply chain strategy framework components of a scm major obstacles and common problems seven eleven japan utdallas. Flipkart is a company founded in the year 2007 by sachin bansal and binny bansal.
In this article, we will look at which brand offers better customer service and has a better consumer perception. Using a strategic framework, students are guided through all the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing and pricing. Supply chain management kfc kentucky fried chicken case. Jan 22, 2017 supply chain management involves coordinating and integrating these flows both within and among companies. Supply chain analysis of kfc southeast asia and malaysia though faced with many challenges, it is still an inspiring success story. Impact of supply chain management in organized apparel. It would be easy for them to market these products in india as well. To meet synergy goals, executives should proactively identify potential supply chain sources of value during a transactions due diligence and. The flipkart and walmart alliance management study guide.
Responsiveness versus efficiency sourcing role in the supply chain role in the competitive strategy components of sourcing decisions sourcing. Supply chain management objective maximise the overall value generated is the difference between what the final product is worth to the customer and the effort the supply chains expends in filling the request of the customer supply chain profitability is the difference between the revenue generated from the. Flipkart to consolidate logistics, supply chain the hindu. May 09, 2018 walmart has taken a giant step into the indian ecommerce market by acquiring a majority stake in the countrys biggest online retailer, flipkart. The supply chain management in case of the indian e retail giant flipkart along with what challenges they face and what opportunities they have in the near future are considered. A retail store network founded by sam walton is operating at 6500 locations globally with the support of 1. South asian journal of business and management cases. Role of information technology in supply chain management vishal vikramsinha jadhav 1 1m. Supply chain management helps increase the efficiency of logistics service by minimizing inventory and moving goods efficiently from producers to the ultimate users. Pdf supply chain management in the construction industry. Flipkart has a network of 500 plus distributors and only stocks frequently ordered items. How walmarts failed acquisitions in asia and europe can guide its play for india through flipkart. Flipkart is the largest ecommerce player in india, and acquisition of flipkart adds a userbase of 175 million registered users to walmarts already enormous customer base.
Supply chain management tutorial in pdf tutorialspoint. Supply chain executives can play a pivotal role in delivering synergies that can help achieve deal objectives. Buy supply chain management by pearson book online at low. Mcgraw hill education is a provider of educational books. If the suppliers needed help, walmart had energyefficiency consulting companies lend a hand. The investment will help accelerate flipkarts customerfocused mission to. This is also the biggest ever deals in the history of walmart, which is trying hard to expand in the online retail business around the world to compete with its rival amazon. A collection of resources and commentary providing an introduction to supply chain management and related systems for students, practitioners, and anyone else interested in learning more about how to design, manufacture, transport, store, deliver, and manage products. Driving change through measuring the digital supply chain interviewee. Supplier evaluation on the basis of customer feedbackcomplaint. Holdings limited, tiger global management llc and microsoft corp. Effective development and management of supply chain networks helps businesses cut costs and enhance customer value. The role of supply management in enterprise strategy, particularly in the area of acquisitions, is suddenly getting more important. Supply chain management refers to the management of the connecting links between channelsnodes involved in the supply of goods and services required for use by the end customers in the chain.
Supply chains and distribution channels introduction to. An overview on supply chain management supply chain. On their way from producers to end users and consumers, products pass through a series of marketing entities known as a distribution channel. Pdf us retail giant walmart acquisition of 77% controlling stake in flipkart in may. The importance of supply chain management scm has been discussed extensively in the scientific literature, especially in the context of improving companies performance. This updated 5th edition is a clear guide to all the key. The study included a survey of 154 managers75 supply chain managers and. Even then just 23% of all acquisitions earn their cost of capital. Global supply chain management, then, is not the additive utility of its functions e. Text and cases is a comprehensive and detailed account on the dynamics of supply chain management. First is product and technology which is the core team of the company, second is business development which is related to sales and third is operations which deals with the supply chain management of the company. Business and management submitted by jackcoolguy27. Jan 12, 2018 to bring in sharper focus on its core business model and make it nimbler, flipkart is consolidating the operations of its logistics and supply chain arm, ekart.
The indian brickandmortar retailers are now pressed between a brick and a click. Everyone agrees that effective manufacturing and logistics practices are crucial for improved financial performance. Abstract information technology revolution changed the world and all aspects of business processes. A study of operating practices and supply chains in the e. Case of flipkart supriya bhagat1, roshan raju2, dr. We will continue to build worldclass customer experience, expand our supply chain infrastructure to reach all parts of india, drive innovations in mobile commerce and bring in disruptive technologies. This implies that the performance of each supply chain. Flipkarts supply chain arm, ekart, serves more than 800 cities, making 500,000 deliveries daily.
The main strategy of walmart is the provision of best quality of merchandise and services at lowest affordable prices for consumers. Naveenan,associate professor, department of management studies. This case study discusses one of the largest ever acquisition deals in indias ecommerce industry walmarts acquisition of a majority stake in flipkart, the largest online marketplace in india. Pdf indian online retail ecosystem a study on flipkart deal. Sachin bansal left the company, while the remaining management now report to marc lore, ceo. Instead of focusing on the relatively few suppliers who. An overview on supply chain management free download as powerpoint presentation. This is particularly important at a time when rumors are rampant, employees are distracted, and competitors are focused on trying to win away business. Supply chain analysis of kfc expert assignment help. An incisive assessment of walmarts supply chain management.
A lightouch studio animated video works for flipkart. Flipkart to consolidate logistics, supply chain the. Logistics and supply chain dynamics in india a case study. Flipkart also stated that it had bolstered its supply chain and introduced more fulfillment. Supply chain management guidance note microsoft azure. Best practices and future trends 3 suppliers to develop best practices that could be used with everybody else.
The strategy of flipkart is to invest around 600 crore in its. Textbook of logistics and supply chain management 1st edition by agarwal from flipkart. Jun 07, 2015 most of the companies are using erp system which will take care of managing order, inventory management, reverse logistic etc. Purpose the purpose of this paper is to summarize and analyze what is known regarding activitybased costing abc applications in the context of supply chain management scm. Walmart will back local supply chains in flipkart deal. Tech project management student, veermata jijabai technological institute, matunga, mumbai, maharashtra, india. Suppliercomponent development in case of new development. Flipkarts supply chain arm, ekart, serves more than 800 cities, making. Supply chain management, 7e introduces highlevel strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Pdf ecommerce in logistics and supply chain management. The case is set around the acquisition of majority shares of flipkart by walmart.
Flipkart s own supply chain arm ekart serves approximately more than 800 cities, delivering 5 lakh products in an average daily. Pdf supply chain management and activitybased costing. Company officials explained the plans for express delivery, which offers delivery options for more than 160,000 items from the companys food, consumables, and general merchandise offerings, were accelerated in the wake of the coronavirus, with the service going through a pilot program in 100 walmart stores going back to midapril, with plans for. Since these products will be priced lower than the competition, it will give flipkart the edge. Flipkart has all the necessary ingredients of brilliant talent and great technology to win this next phase as well. If you continue browsing the site, you agree to the use of cookies on this website. Pdf effects of acquisitions and mergers on supply chain. Supply chain drivers and obstacles national institute of.
Download limit exceeded you have exceeded your daily download allowance. It offers various products on online like books, mobile phones, digital cameras, laptops, watches etc. Amazon vs flipkart vs snapdeal better service wins case study. Various contributors have expressed different interpretations of centralised procurement which has prompted me to write a short article setting out the five models for. Flipkart end to end supply chain management animated video. Saurabh jain associate director, supply chain operations. Sourcing and supply chain management 5th edition by robert m. A case study on supply chain management by flipkart by. Adhikary and bhutia 18 in their study make an attempt to examine a variety of export related services and logistics infrastructure with respect to trade from northeast region of india. How eretailing is affecting traditional supply chains. Scm in flipkart is used to take care of all purchase related activities like. A discussion has been running in the procurement professionals group on linkedin to explore the reasons why centralised procurement initiatives often promise substantial savings, then fail to deliver to the bottom line. The operations team deals with supply chain management.
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